Koch Brothers' Solution to Romney's Unlikeability Problem

It's difficult to try to sell a candidate that even the people who support him don't actually like.  And so the Koch Brothers' SuperPAC (Americans for Prosperity) has come up with a novel solution, pretend Ronald Reagan is the Republican nominee instead:

Admittedly Zombie Reagan would almost certainly be more electable than Mitt Romney, but I'm not sure what their plan is when he's not actually on the ballot.